Did you realise that just because you post something to Facebook, whether with your Profile or your Page, not everyone will see it? This is because of Facebook’s filtering algorithm called “EdgeRank”. I’ll spare you the technical jargon found in many guides and just give it to you straight. You may have seen EdgeRank in [...]
On 10 January 2012, Google announced the rollout of Search Plus Your World. This is the next stage of integrating search and social. Read Google’s announcement at the link above for the full story, but essentially logged in Google users will start to see private results and posts by people in your Google+ circles. A [...]
For some inexplicable reason, “blogging” seems to be a taboo word to a lot of business owners. I’ll often suggest it as part of an ongoing business building strategy and the business owner will jump like I just zapped him or her with 1,000 volts of electricity! People say things like: “But I’m a businessman, [...]